Pinch Me sent me Shea Moisture 10-in-1 Super Fruit Complex Renewal System Hair Masque and Shampoo in deluxe packets and the bottle was included in my Target Spring Box. This was my first experience with the brand and I loved using them so much that I purchased my own Shea Moisture products from an Ulta hair event. Stay tuned for those reviews. Have you tried this brand? It's fantastic, cruelty free, made from natural ingredients. It's also affordable and the story behind the brand is inspiring. Stay Beautiful! XOXO

Sofi Tucker started selling Shea Nuts at village market in Bonthe, Sierra Leone in 1912.  By 19, the widowed mother of four was selling Shea Butter, African Black Soap and her homemade hair and skin preparations all over the countryside. Sofi Tucker was our Grandmother and Shea Moisture  is her legacy. With this purchase you help empower disadvantaged women to realize a brighter, healthier future. Ethically traded ingredients sustainably produced.  Pioneering community commerce and fair trade since 1912. Tested on our family for four generations. Never on animals. Packaging contains minimum of 25% post consumer resin.

Masque/Conditioner: This intensive antioxidant-rich treatment helps perfect and renew vibrancy to brittle, lackluster hair.  When used weekly in our 10-in-1 Renewal System, it helps treat damaged hair while providing anti-aging benefits, color protection, hydration, nourishment, rejuvenation, strength, anti-stress, deep conditioning, softness and shine.  Counteract signs of aging by nourishing the scalp with our Superfruit Complex and infusing hair with ultra-moisturizing Marula Oil and Biotin

Shampoo: This antioxidant-rich shampoo helps to perfect and renew vibrancy to dull, lackluster hair.  When used in our 10-in-1 renewal system it promotes sulfate-free cleansing, anti-aging benefits, color protection, hydration, nourishment, rejuvenation, anti-stress, manageability and softness without build up.  Our Superfruit Complex helps nourish the scalp while Marula Oil and Biotin combine in a moisture-rich formulation to support hair's elasticity.  Hair looks vibrant and lustrous.

Formula: First of all, every product from the brand smells FANTASTIC! These two items have a fresh, sweet berry scent. The shampoo has a nice lather and moisturizes the hair while adding shine and frizz control. The masque does the same thing but with added hydration and can be used as a conditioner. My hair is really thick and curly  and gets extremely wooly in humid temperature but the products helped to define curls and control frizz. Whether you have Mediterranean hair like myself or not, you'll love using Shea Moisture! And the brands ethical policy and price points are just wonderful!

Availability: Mass retail, Masque, $11 12 ounces, Shampoo $10.99 13 ounce


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